RT: Creativity drives consumerism
Sunday, February 20, 2011 at 1:08PMI initally posted on this back in March, but it came up while pregaming last night ... and dude, people were dying. Here was an idea I had for a client that wasn't used, but I still think someone can do. *scene*
I come up with a lot of really, really, really, wacky marketing ideas. Unfortunately, sometimes my clients don't end up using them. I've decided to start posting the ones that I think would work but have yet to be served the justice they so deserve.
I had a client once approach me about doing something scandalous to set the digital world on fire, and get his name out there. (SHOCKING!! You want to get involved in this little thing called the internet?? How freaking innovative ... HA!) He said he wanted to sue someone ... he threw out names like Donald Trump, and a few others.
I told him that had been done, and was a bit boring. Us digital peeps LOVE new, new, NEW ideas!! I suggested he sue "The Most Interesting Man In the World." You know ... the dude from the Dos Equis commercial??
Here this one ...
It costs about $400 to file a lawsuit, and the grounds? I suggested he sued for defamation of character and slander ... for after all my client IS the Most Interesting Man In the World. He could attach SOOOooo many people to it! The actor, the agency, Dos Equis ... just enough viral awesomeness to create quite the stir and execute his ultimate goal, getting the word out!
I still think this is a pretty friggen funny idea! Hope someone has the balls to use it!
#nerdsunite
Reader Comments (4)
This is quite sickening. Did I just read this right? How some people would put someone in a bad light, just to get their name out there? Is this a common practice? What a piece of shit this bastard. He does not have an inch of talent to make it on his own, so the next best thing to get some kind of celebrity status, his 15 minutes of fame, is to make someone look bad just so people will look at him and whatever shit he is marketing. I wonder if all the wanna be actors and actresses have this mentality, just waiting to sink their pathetic teeth into some poor unlucky expendable sod.
this is judgement. dont judge dude.
talent alone only carries you so far, there is an element of engineering in what goes into creating buzz and press. Hence why people have publicists, and pr departments devoted to themselves and their brands. It just is - and I think its pretty damn funny hahahaaha!
It is interesting how judging someone bothers you, yet condone smearing someone for the sake of fame. Now I wonder how many fell prey to you and your ambition. Surely this was not the first bloke.
Talent alone does not carry so far, agreed. Great talent does. If it has not worked out for some people, perhaps they are not as talented as they believe themselves to be?
okey dokey